Live marketplace

For the coffee industry

Your coffee.
More connections.

From independent roasters to green coffee suppliers, Hightower connects the people behind coffee with more opportunities to be discovered, sourced, and sold.

Built for real coffee businesses. No resellers. No dropshippers.

5,600+
Coffees catalogued
588
Sellers
329
Green suppliers
200
Hightower members

Coffee already on Hightower.

Browse marketplace →

For coffee roasters

You roast it. We help people find it.

Bring your own coffee and brand to Hightower. Connect your existing store, introduce your products to more coffee lovers, and turn discovery into new opportunities.

  • · Your real roaster brand and your own coffees
  • · A connected storefront and marketplace visibility
  • · Hightower's integrated checkout where supported, with fees disclosed upfront
  • · Recorded referrals and buyer interest

Free assisted setup. Targeted in under 24 hours for eligible, ready-to-connect stores.

For green coffee

Better sourcing starts with connection.

Explore green coffee from producers, importers, and suppliers across the marketplace. Discover origins, compare listings, and connect with the businesses behind them.

  • · Supplier discovery and green coffee catalogs
  • · Origins, availability and published product details
  • · Buyer requests and direct supplier connections

Authentic coffee businesses only

The people who actually make the coffee.

We believe the people behind great coffee deserve to be recognized. That's why our roasted marketplace is reserved for genuine coffee-roasting businesses — not resellers, dropshippers, or businesses pretending to be someone they're not. Every roasted marketplace applicant goes through verification before selling.

  • Genuine roasting businesses
  • Verified business identities
  • Authentic roaster products
  • Responsible marketplace participation
Read the marketplace seller standards

Two ways to get connected

Bring your store. Or let us bring it.

Connect your store

Already have an online store? Connect it through a supported integration and bring your coffee to Hightower.

Start your connection

We'll connect it for you

Prefer a helping hand? Authorize Hightower to assist with your store connection and checkout setup — at no setup charge. We never ask for your store password, and assisted setup only happens with your explicit, scoped authorization.

Targeted in under 24 hours for qualifying standard setups — once your information, access, permissions and verification are ready.

Get connected

The Hightower advantage

More than a place to list coffee.

  • Marketplace discovery

    Make your business and products easier for relevant customers to find.

  • Your brand, your coffee

    Authentic roasters and their own products stay at the center of the experience.

  • Connected commerce

    Purchasing through approved integrated checkout arrangements, where supported.

  • Green coffee sourcing

    Connect suppliers with businesses looking for coffee.

  • Buyer requests

    Opportunities for buyers and suppliers to find each other.

  • Hightower OS

    Platform technology supporting verified onboarding, catalog management and marketplace operations.

  • Business visibility

    Promotional and discovery opportunities across the marketplace.

  • A connected coffee industry

    Roasters, suppliers and buyers in one shared marketplace.

Hightower OS

The platform behind the connections.

Hightower OS is the technology that keeps the marketplace consistent and trustworthy. It supports verified business onboarding, keeps coffee catalogs accurate and up to date, and powers the discovery, referral and sourcing tools participating businesses rely on — so you can focus on the coffee, not the plumbing.

See how it works in detail

Transparent participation

Know exactly what you're signing up for.

  • Free to register

    Creating a business account and joining the marketplace costs nothing.

  • Free assisted setup

    Eligible stores get help connecting at no setup charge.

  • Optional plans

    Subscription plans add visibility and capacity — always optional, always spelled out.

  • Disclosed checkout fees

    Where Hightower's integrated checkout applies to roasted coffee, the transaction fee is disclosed before activation. Green coffee sourcing is arranged directly with suppliers.

See plans and pricing

Good coffee deserves to be found.

Whether you roast it, supply it, or source it, Hightower is building more ways for the coffee world to connect.